Marketing and Monetizing Cover Songs on YouTube
The interview at the link below is with Scott Herring, a digital music entrepreneur who is the head of OnRamp Digital, the premier music-focused multi-channel network on YouTube. OnRamp offers music licensing for cover songs from a catalog of 14 million titles.
Scott spoke about his background in the music industry and shared some best practices for artists looking to build their fan bases through cover songs. In the interview he provides tips to help artists build strong YouTube channels to help them better succeed in the current music landscape.
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